What are the pros and cons of contingency marketing plan.

3 page  pros and cons of mplans.com example ‘Sigmund’s Gourmet Pata’ Plan. Please argue whether you are for or against this marketing plan.

 

To acces the plan follow the instructions below:

Go to www.mplans.com Enter ‘Search Free Plan’. Enter ‘Sigmund’s Gourmet Pasta’ plan. Read the entire marketing plan

After the reading would you invest? Yes or No. Why?

What does the contingency plan say about the owner, the proposed marketing theory, strategy, tactical planning etc. What are the pros and cons of this marketing plan/


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