In a portfolio analysis, the market position of a health care organization is examined in terms of its market share and rate of service category growth. Select the hospital of your choice from any hospital currently operating in the United States, and perform a portfolio analysis on it.

In a portfolio analysis, the market position of a health care organization is examined in terms of its market share and rate of service category growth.

  • Select the hospital of your choice from any hospital currently operating in the United States, and perform a portfolio analysis on it.
  • In your answer, be sure to identify at least 8–10 products or services that the hospital offers, and group them into the 4 possible categories of cash cows, stars, problem children, and dogs.
  • For each product or service, provide a properly cited rationale for why you chose the category you did (i.e., why you chose product A as a cash cow).
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