Strategic Management Case Study (Semester 1, 2015)

Individual Paper – Case Study Analysis.

The Assignment Task

Read the Case Study: “ When an icon stumbles: the Ribena issue mismanaged. ” and answer the following questions.

Question 1

Identify and discuss a set of coherent actions that the organisation may have taken to possibly avoid the legal and reputational situation that resulted from their actions.

Question 2

From an organisational perspective identify and discuss potential problems that may arise in implementing your suggestions.

Question 3

What might be the implications of your suggestions for organisational and management practice? Discuss this from a risk management perspective.

Some additional points to consider

 Your answer must be based in the theory and concepts taught in this subject.

 Discuss this question with reference to at least four theoretical perspectives.

 As a minimum research requirement, the subject text book and required readings must be referenced as part of your research effort to answer this question.

You may also discuss this question with reference to other organisational examples if these will add gravitas to your argument.