Explain why is it important to minimize total error rather than any particular source of error?

Question 6

Why is it important to minimize total error rather than any particular source of error? What potential sources of error are of most concern to you, and why?

Question 7

What are the relative advantages of purchase and media panels over surveys? Describe a circumstance when you would use a purchase panel, and explain why it is a good choice in that situation.

Question 8

Visit www.census.gov/compendia/statab/rankings.html or www.census.gov and use State Rankings and Vital Statistics to identify the top six states for marketing products to the elderly. Report your results and the research process you used. How reliable do you think this data is?

Reference

Malhotra, N. K. (2010). Marketing research: An applied orientation (6th ed.). Upper Saddle River, NJ: Prentice Hall.

Chapters 3 & 4 for these questions


Last Completed Projects

# topic title discipline academic level pages delivered
6
Writer's choice
Business
University
2
1 hour 32 min
7
Wise Approach to
Philosophy
College
2
2 hours 19 min
8
1980's and 1990
History
College
3
2 hours 20 min
9
pick the best topic
Finance
School
2
2 hours 27 min
10
finance for leisure
Finance
University
12
2 hours 36 min