The research paper is about Sony Ericsson Joint Venture as an example on the international joint venture strategy. Please use more than 5 sources
The paper should comprehend the following, without getting into the theory details of the joint venture strategy.
• A brief history about each of Sony and Ericsson
• A brief about the Joint venture transaction between Sony and Ericsson
• Success, failure and opportunities factors in the international joint venture
• The impact of the international joint venture in terms of financial, image and branding. (what is the before and after results)
Please use firm language with citation.
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