Discuss the impact of “new media” and how it is changing popular culture.

How is our interaction with technology and/or social media changing the way we view others and ourselves?
• Mass media has been traditionally structured as “a top-down corporate drive process and a bottom-up consumer driven process” (467) – evaluate how bottom-up is changing the “conversation” in our culture.
• Why is the idea of producers and consumers important to evaluate and consider in relationship to the changing cultural landscape of social media?
• What effect does social media have in terms of “addiction” or perhaps as Williams argues “we are too busy celebrating ourselves” and missing the “next great book or the next great idea, or that we fail to meet the next great challenge” (474)?
• What are implications of heavy use of role-playing videogames, which some argue that it can blur one’s ability to distinguish between fantasy and reality?


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