Strategic Management
Starbucks
Must clearly comprehend Strategic Management thought process.
Phase 3
APA format. MUST BE GRAMMITICALLY CORRECT with following sentences with clear and detailed explanation on matrix.
Phase 3 will be added to the end of Phases 2 (attached) with corresponding index adjustments.
- Strategicanalysis,choices,impact,andmeasurement
- Product-positioningmap
- Evaluationof strategiesandobjectivestoachievemostfavorablemarketposition
- Descriptionofhowyouwouldimplementyourstrategies
- Milestones(stepsforeachmajor initiativewiththeirtimelines
- Specificresultsyouwantto achieveincludingmarket,financial,andproductorservicegoals
- Financialprojection(minimumthree years)
- Presentationwithaudio–seebelow
- Executivesummary–seebelow
Executivesummary(compiledwithconciseandcriticalelementsfrom thedetailedwork) Whiledoneas alaststep,thisgoesin frontofthereport,aftertheindex.Afinalandall- encompassinganalysisis presented,alongwiththerecommendationsthatyouwouldmake tothefirm’sboardof directors.Thisincludesidentifyingwhatyourecommend,andbriefly outliningalternativesconsidered,keyimplementationsteps,andtheimpactof the implementationonthecompany’sperformanceandcompetitiveposition.
- Developaproduct-positioningmapwithstrategicimplicationsforthecompany.
- Conductfinalevaluationof alternativestrategiesanddetaileddescriptionof selectedstrategy.
- Developdetailedimplementationandassessmentplan.
- Completefinancial projections
- Completetheexecutivesummaryandinsertintotheplan.
Business Plan for Starbucks
