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Determine which strategic options are the most viable for entering and competing in international markets.

Research strategies for operating in an international market.

Discussion

Using the same organization as you used for the first discussion in this unit, complete the following:

  • Determine which strategic options are the most viable for entering and competing in international markets.
  • Identify whether the organization uses a global, transnational, or multi-domestic strategy.
  • Assess what has been tried to date and the degree of success achieved.
  • Make recommendations for the organization going forward.

Your discussion post should be a minimum of 250 words and incorporate at least one scholarly reference along with citations from the required readings.


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