Write a 3000 word Executive Summary
– Samsung compared to Nokia
Please write a 3000 word Executive Summary, comparing Samsung and Nokia inc.
2. Individual Supporting Contributions to Group Presentation
• Each student is required to provide supporting documentation of 3000 words (i.e. Each student has to provide an individual written essay, to be submitted via Turnitin, of 3000 words to explain what contribution he or she has made to the group presentation in terms of research, group discussion and steering the group as a whole to address the key objectives of the group assignment-
(See marking guidelines below ).
• The supporting documentation must cover the specific categories listed:
(a) Provide an executive summary for their personal and individual research and work undertaken for the topic set-required in Executive Report standard format: 5%
(b) Indicate and identify the key areas of research and sources which the student has had to identify and undertake to contribute to the presentation and their key sources of research/references/literature search sources related to blue and red ocean. 20%
(c) A critical discussion of other strategic models from the evidence identified by the individual student related to the topic set .10%
(d) An indication of the individual key conclusions and findings related to strategic theories and models and the practical implications for both companies in terms of the turnaround strategies.5%
(e) Identification of the key issues and conclusions which the student has learned as a result of undertaking the group assignment on the topic set and an identification of the success or failure of their group-team endeavours. 5%
(f) An indication of the way in which their individual contribution impacted on Group Presentation by listing the action points included in the presentation. 5%
Each student will receive an individual mark for their submission of their individual supporting contributions and documentation. It is emphasised that this aspect of the presentation is to be the work of the individual student and should reflect individual researches; comprehension of the tasks involved; views; critical awareness; use of theory; interpretation and judgements; use of evidence; evaluation and a systematic approach to the use of research
Module Learning Outcomes to be Assessed:-
Demonstrate, understand and critically explain the importance of integrative thinking in their understanding of strategy and its formation and development in complex organisations.
Identify and explain the importance of how the synthesise of knowledge gained from other business modules may be brought together into a comprehensive understanding of the concepts underpinning competitive advantage.
Critically analyse a case situation in terms of strategic issues and make justified recommendations.
Evaluate and develop the ability to identify strategic issues and design appropriate courses of action.
Understand and be able to critically analyse the strategic position and the interrelated functions of Production and Operations Management (POM) in organizations.
Demonstrate a critical awareness of research in the evolution of strategic management