Analyze a dynamic (i.e., with movement and sound) advertisement of your choosing (except if the advertiser happens to be Nike, Apple, Coca Cola or BlackBerry) and then summarize the advertisement in the form of a storyboard.

5 double-spaced pages, 12 pt. Times New Roman font. analyze a dynamic (i.e., with movement and sound) advertisement of your choosing (except if the advertiser happens to be Nike, Apple, Coca Cola or BlackBerry) and then summarize the advertisement in the form of a storyboard.s,

Advertiser: Mazda
Advertised Product: 2014 Mazda 3 with SKYACTIV TECHNOLOGY
Media Placement: Mazda’s Youtube page
URL: http://www.youtube.com/watch?v=wv9m7Bx0jxo&list=PLt4Pmq887-Rt_Vm-FHuprmOVW29DhU2c6

Frame # 1 2 3 4 5
Images
Length (seconds) 2 2 2 1 1
Length (cum. seconds) 2 4 6 7 8
Sounds Brief “electronic” sound Thumping sound Thumping sound; footsteps Brief technological sound; fast-tempo instrumental in a minor key Fast-tempo instrumental in a minor key
Spoken content n/a
On-screen content / body copy n/a
Foreground Front view of a red vehicle and rearview of a “smartly” dressed young(er) male; roof of parking garage
Background Cityscape at night
Branding Mazda logo on front of red vehicle

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