Strategic Management

 

Starbucks

 

 

 

Must clearly comprehend Strategic Management thought process.

 

 

 

Phase 3

 

APA format. MUST BE GRAMMITICALLY CORRECT with following sentences with clear and detailed explanation on matrix.

 

 

 

Phase 3 will be added to the end of Phases 2 (attached) with corresponding index adjustments.

 

 

 

• Strategicanalysis,choices,impact,andmeasurement

 

• Product-positioningmap
• Evaluationof strategiesandobjectivestoachievemostfavorablemarketposition
• Descriptionofhowyouwouldimplementyourstrategies
• Milestones(stepsforeachmajor initiativewiththeirtimelines
• Specificresultsyouwantto achieveincludingmarket,financial,andproductorservicegoals
• Financialprojection(minimumthree years)
• Presentationwithaudio–seebelow
• Executivesummary–seebelow

 

 

 

Executivesummary(compiledwithconciseandcriticalelementsfrom thedetailedwork) Whiledoneas alaststep,thisgoesin frontofthereport,aftertheindex.Afinalandall- encompassinganalysisis presented,alongwiththerecommendationsthatyouwouldmake tothefirm’sboardof directors.Thisincludesidentifyingwhatyourecommend,andbriefly outliningalternativesconsidered,keyimplementationsteps,andtheimpactof the implementationonthecompany’sperformanceandcompetitiveposition.

 

 

 

• Developaproduct-positioningmapwithstrategicimplicationsforthecompany.
• Conductfinalevaluationof alternativestrategiesanddetaileddescriptionof selectedstrategy.

 

 

 

• Developdetailedimplementationandassessmentplan.
• Completefinancial projections
• Completetheexecutivesummaryandinsertintotheplan.

 

 

 

 

 

Business Plan for Starbucks