Word count: 2700
Financial ratios are a much used tool in assessing corporate performance, but the use of such ratios is often criticized.
Research a UK Plc listed on the London Stock Exchange, which operates in more than one country. Research the financial performance of the company over the last 5 years, complete a report covering the following areas:
* Discuss the use of financial analysis in modern finance, evaluate the strengths and weakness of this form of analysis.
* Analyse the financial performance and current position of your selected company using appropriate ratio anaysis.
* Assess the potential impact of current developments in international financial reporting on future financial reporting for your chosen company.